A recent Oracle survey reveals that less than 50% feel prepared to capitalize on future innovations.

From point-of-sale to your favourite restaurant chain’s loyalty programme, the adoption of mobile technologies has undeniably disrupted the food and beverage space - both locally and internationally.

But to what extent do restaurant leaders feel about a mobile future?

According to new research from Oracle Food & Beverage:

The responses come with a near-universal consensus that guest-facing mobile apps provide substantial benefits for restaurants, with:

“In order to remain relevant to a rapidly evolving audience, restaurants must act quickly to modernize their mobile strategy and offerings. Today, the experience a customer has ordering online or from a kiosk can be just as essential as if they were ordering in the store,” Oracle Food and Beverage senior vice president and general manager Simon de Montfort Walker explained.

Asked about what restaurateurs believe will come from future mobile innovations, 82% say partnerships with third-party delivery services will help grow their business, 89% believing check averages will increase due to in-app recommendations and 95% agreeing that guest experience and customer loyalty will continue to improve.

(Clickhereto download the full report from Oracle.)